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Trust in media: an analysis of the determinants of perceived media credibility
Smetanová, Kateřina ; Jirák, Jan (advisor) ; Cebe, Jan (referee)
This diploma thesis "Důvěra v média: analýza determinantů vnímané důvěryhodnosti médií" deals with the issue of trust in the media among the population aged 20-30. This age group is defined based on developmental psychology as young or early adulthood. The diploma thesis asks how members of the selected target group trust the given media and what this perceived trustworthiness is conditioned by. The diploma thesis is divided into a theoretical and an analytical part. In its introduction, the theoretical part deals with the central topic of this diploma thesis, which is trust in the media. There is also focus on a interdisciplinary links (trust studies), approaches to research on trust in the media, characteristics and results of trust research in the Czech Republic. It also deals with the definition of the concept of trust, its functions in society and its concept in various fields such as sociology, political science, psychology and anthropology. At the end, the theoretical part offers the necessary anchoring of the topic from the point of view of media theory by means of the definition of the function and effects of the media on society and the dual broadcasting system. The analytical part first describes the research methodology, then offers the interpretation of the results of the...
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Social networks as an inspiration source or reason of lower self - confidence - What impact can Instagram have on body image perception
Pařízková, Veronika ; Hodboď, Vojtěch (advisor) ; Soukup, Martin (referee)
Problematika ideálu krásy prezentovaného v médiích je celosvětovým zkoumaným fenoménem už několik desítek let. S nástupem digitálních médií se však zájem o zkoumání této problematiky ještě více rozšířil a výzkumníci přichází k novým poznatkům a závěrům. Vnímání vlastního těla a spokojenost s ním jsou významným faktorem sebepojetí a sebehodnocení. Čím dál tím častěji se však setkáváme s diskrepancí mezi reálným a ideálním tělem, která mnohdy vede k patologickým stravovacím návykům, jež překlenou do poruch příjmu potravy nebo k excesivnímu cvičení. Předmětem této diplomové práce, kterou si neodvážím označit za čistou autoetnografii, ale spíše kvalitativní výzkum využívající vlastní sebereflexi, je přinést do otázky účinku médií v oblasti vnímání vlastního body image nový vhled. Skrze hloubkové rozhovory, které podrobně popisují vlastní zkušenost s různými formami poruch příjmu potravy a vedou k zamyšlení se nad jejich vznikem, průběhem i aktuálním stavem ve vztahu k užívání sociální sítě Instagram, jsem se jako autorka publikace setkala velmi často s podobnými poznatky i přes zcela odlišné příběhy a formy diskrepance. Základním přínosem celého výzkumu je v prvé řadě zjištění, že ani jedna z respondentek nepotvrdila Instagram jako spouštěč nemoci, spíše ho označují za nátlakový a škodlivý v momentě,...
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Social networks as an inspiration source or reason of lower self - confidence - What impact can Instagram have on body image perception
Pařízková, Veronika ; Hodboď, Vojtěch (advisor) ; Soukup, Martin (referee)
The issue of the ideal of beauty presented in the media has been a worldwide phenomenon for several decades. After the origin of digital media, interest in researching this issue has expanded even more, and researchers are coming to new insights and conclusions. Body perception and satisfaction are important factors in self-concept. The subject of this diploma thesis, which I dare not call pure autoetnography, but rather qualitative research using my own self-reflection, is to bring a new perspective to the question of the media's effect on the perception of own body image. Through in-depth interviews that describe in detail several experiences with various forms of eating disorders is to think about the impact of Instagram on this topic. The main conclusion of the research is that none of the respondents confirmed Instagram as a trigger of the disease. Respondents call Instagram as coercive and harmful at a time when their psyche is already broken in some way. In that moment, most respondents described this social network as toxic and dangerous. However, despite all the negative experiences that most of them describe in the research, and which I went through as the author by myself, none of the respondents came to the conclusion that she should leave this platform at all.
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Manipulating practices in selected Czech newspapers during the elections into the Chamber of Deputies of the Parliament of the Czech Republic in 2010
Straňáková, Kristýna Barbora ; Kraus, Jiří (advisor) ; Křeček, Jan (referee)
This thesis deals with the manipulating practices in the political media coverage in the period before the elections to the House of Parliament of the Czech Republic in May 2010. It describes the types of communication in terms of its ability to influence and focuses on the effects of the media and its impact on the audience. It also deals with the theoretical framework of the issues of manipulating methods and techniques and their causes. It defines the function of media in terms of intentions and evaluates the current situation in the Czech Republic, including the existing control mechanisms. A part of this thesis is a comparative analysis that focuses on a detailed qualitative analysis of texts published in the dailies Mladá fronta Dnes and Právo and their comparison during the period under consideration.
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Context of agenda-setting in the context of Czech media studies
Nečas, Vlastimil ; Jirák, Jan (advisor) ; Just, Petr (referee) ; Šubrt, Jiří (referee)
This dissertation thesis follows from a wide stream of considerations of the relationship between the mass media, public and politics; in particular detail, it deals with a specific concept which attempts to grasp, model and empirically examine this relationship. The main goals of the thesis can be in short divided into two interrelated areas. The first aim is to introduce the concept of agenda setting to the Czech academic environment, with its theoretical, terminological and research frame for an analysis of relationships between the mass media content, dynamics of public opinion, and the political sphere. The second aim is to analyze how agenda setting processes are theoretically grounded and studied in the Czech social studies. The theoretical part of the thesis is structured according to two perspectives: diachronic and synchronic. In the diachronic perspective, I try to grasp the social context and historical origins of agenda-setting as a concept, its development, main trends, and developmental lines. This way, I move forward to the synchronic perspective and describe academic grounding of agenda-setting; I give a detailed analysis of the present level of the agenda-setting research and the main research areas through available classifications. The second fundamental area of the dissertation consists...
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Analysis of the relationship between media popularit y and perceiving their credibility
Mičánek, Pavel ; Jirák, Jan (advisor) ; Wolák, Radim (referee)
The goal of our thesis was to study the relation between trust and media. Therefore, we have introduced some selected theoretical approaches of trust in relation to society and we have also formulated our own theoretical implications on the basis of this review which we have later used in our research of trust in media. In the theoretical part we have defined the concept of trust in terms of two key principals of trust based on the rational and intuitive understanding of trust. We have described hierarchical levels of trust in society and then we have focused on interpersonal and system level. We have reviewed selected theoretical approaches to trust and we have outlined the development of trust within sociology. We have explained the function of media in society and pointed out the reasons of the interest in studying trust in media together with the review of the concepts of media effects. Then we have briefly summarized the empirical research and mentioned the situation in the Czech Republic. Finally we have suggested some phenomenons that may cause the decrease in trust are named. In the research part we have concerned with the analysis between media source popularity operetionalised as a frequency of using of the media source and its credibility perceived by recipients. Another research goal...
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The Influence of Regional Media on Readers' Perception of Politics in Melnik
Tichota, Ondřej ; Trampota, Tomáš (advisor) ; Nečas, Vlastimil (referee)
Diploma thesis "The Influence of Regional Media on Readers' Perception of Politics in Melnik" refers on a survey of accepting media framing of politicians, politics and important issues by regional media readers in the town of Melnik. Methods of framing and focus groups were used in the survey. First the methods were introduced. The method of framing was used for qualitative content analysis of five printed media from 2005 to 2007. The media were daily Melnicky denik, weekly Tydenik Melnicko, monthly Melnicka radnice, weekly Tep regionu and regional supplement of Mlada fronta Dnes for Central Bohemia. The author of this work focused on several most important issues of the 2005 to 2007 period and he observed how respondents accept or decline the framing of these problems offered by politics, journalists and other participants of Melnik political life. To do this he organised focus groups discussions with Melnik inhabitants in the age of 26 to 75 years of age. They discussed their opinions and beliefs on local politics. This work is a subjective insight into the world of regional media effects on readers, in this case focused on political issues.
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Television in the lives of contemporary children and teenagers
Hadrbolcová, Jana ; Miessler, Jan (advisor) ; Römer, Lucie (referee)
Today's children and teen-agers were born and grew up in the world where the digital media are standard part of. They represent a generation called "digital natives". So-called old media, as for example television backs away to the background, but at the same time tries to keep up with the time. Television was just recently the most popular and the most watched media. But today, its influence and activity according to some researches, gives space to the new technologies. Now the young generation is the one, for whom is television in its original form the old medium. In past, row of scientists were concerned about television influence on children and teen-agers. Today, television is partially regulated by law, relating to content and the way of broadcasting. Especially then Czech television, as a public institution is also directly involved in production for children and teen-agers. In this work I am concerned about the influence of television on today's children and teen-agers along with digital evolution and changes in society, which it brought along, and also about development of Czech television in production for children and teen-agers, and its success with these viewers. Thanks to the interview with the dramaturge of children's channel of Czech television, I try to find out the current...
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Multimedia Elements of Online News and Their Impact on the Recipients
Loušová, Barbora ; Hrůzová, Andrea (advisor) ; Macková, Veronika (referee)
Diploma thesis Multimedia Elements of Online News and Their Impact on Recipients is concerned with the transformation of today's information distribution thanks to the development of the Internet. Media institutions use this tool as means of disseminating their messages. For the same reason they also include multimedia elements to the content. Websites allow to quickly pass on information to a large number of users. Multimedia elements, such as photos, photo galleries, videos or infographics, allow to pass on additional information, but also to catch the attention of the recipients. The aim of this study is to find out how much the audience appreciates the contribution of multimedia elements and how much they can use them during processing of the information. The theoretical part therefore first defines the particular cognitive processes, such as attention, perception and memory of news articles readers. These are further reflected with the different characteristics and social background of the news content recipients. Equally important is the description of theories and researches that dealt with the influence of multimedia elements on recipients of various types of media. The theoretical knowledge is followed by quantitative research in the form of an experiment and a subsequent questionnaire....
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Framing of immigration in Czech daily newspapers
Vicenová, Natalie ; Nečas, Vlastimil (advisor) ; Křeček, Jan (referee)
The analysis "Framing of immigration in Czech daily newspapers" reveals how Czech daily newspapers framed so called migration crisis in Europe in 2015 when the immi- gration issue belonged to the most important issues in both Czech and foreign news media. This thesis draws from theoretical and analytical concept of media framing and concept of Agenda setting which deal with aspects used by media in describing reality, and their media effects on public opinion. Quantitative content analysis of five national daily newspapers revealed that immi- gration issue was represented mainly as international political problem, followed by security threat as the second most frequent topic of news on immigration. In almost all news articles the immigration issue was framed as problem, whereas cause frame and solution frame were present in approximately a quarter of news on immigration. Czech and foreign politicians and government sources were the most cited or para- phrased actors in Czech daily newspapers. On the other hand, refugees, immigrants and ci- tizens were less frequent speakers, and experts rarely commented on the issue of immigration in Czech daily newspapers. Further results of this analysis revealed that thematic framing rather than episodic was prevalent in immigration news, and human interest...
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